Review Us!
Trusted Opticians in Stoke on Trent with Two Locations to Choose From.
Welcome to S.W. Cotton, your trusted local optometrist in Stoke on Trent. We offer a fantastic selection of designer frames for your prescription glasses and a variety of contact lenses. With over 35 years of experience, our family-run business prides itself on delivering a personal and caring service.
At S.W. Cotton, we cater to both NHS and private patients across our two convenient locations. Since 1982, we have been committed to ensuring good ocular health for patients around Stoke-on-Trent through regular eye examinations and comprehensive eye care services. Trust us for all your eye care needs and experience the difference in personalised attention and expertise.
Come to S.W. Cotton, your local optometrist for a great selection of designer frames for your prescription glasses, as well as a variety of contact lenses.
BOOK ONLINE: KIDSGROVE
BOOK ONLINE: BIDDULPH
Our Services
At S.W. Cotton, we pride ourselves on offering exceptional optometric services in Stoke on Trent. As a family-owned business with deep roots in the community, our mission is to provide comprehensive eye care solutions tailored to meet the unique needs of each patient. Our team of highly skilled optometrists is dedicated to delivering personalised care, ensuring that every visit is a comfortable and informative experience. Whether you need a routine eye examination or advanced treatment for a specific condition…
We now offer ZEISS lenses and eyecare
Discover the difference that precision optics can make in your life with ZEISS lenses. Engineered for exceptional clarity and sharpness, ZEISS lenses bring every detail into focus, making your world more vivid and true to life.
For those concerned about myopia, ZEISS introduces MyoCare—an innovative solution designed to slow down the progression of nearsightedness in children. MyoCare lenses blend the best of ZEISS optics with cutting-edge myopia control technology, helping your child maintain clear vision now and in the future.
Choose ZEISS for a brighter, clearer tomorrow.
Our Services
At S.W. Cotton, we pride ourselves on offering exceptional optometric services in Stoke on Trent. As a family-owned business with deep roots in the community, our mission is to provide comprehensive eye care solutions tailored to meet the unique needs of each patient. Our team of highly skilled optometrists is dedicated to delivering personalised care, ensuring that every visit is a comfortable and informative experience. Whether you need a routine eye examination or advanced treatment for a specific condition…
About Us
We are your trusted family-owned opticians in Stoke-on-Trent, serving the local community for over 35 years. We pride ourselves on delivering comprehensive eye care services tailored to meet the unique needs of each patient. Our highly skilled and experienced team ensures that you receive the highest standard of care, whether you require a routine eye examination or specialised screening. At S.W. Cotton, we are committed to helping you maintain optimal eye health with our personalised and professional services.
Eye Examinations
Regular eye examinations are crucial for maintaining your overall health. Since every pair of eyes is unique, we provide a personalised approach for each patient. Even if your eyes and vision seem fine, it’s important to have regular check-ups—at least every two years—to detect any changes early. Early detection allows us to manage or treat conditions before they become problematic.
Eye Examinations
Regular eye examinations are crucial for maintaining your overall health. Since every pair of eyes is unique, we provide a personalised approach for each patient. Even if your eyes and vision seem fine, it’s important to have regular check-ups—at least every two years—to detect any changes early. Early detection allows us to manage or treat conditions before they become problematic.
Private Examinations
Having a regular eye examination is essential for maintaining your overall health. Since every pair of eyes is unique, we always take a personalised approach.Even if your eyes and vision seem fine, it’s important to have regular examinations—at least every two years—to detect any changes. Early detection allows us to manage or treat any conditions before they become problematic.
Advanced Examinations
While a standard eye examination covers the essential tests to assess eye and vision health, we understand that a more detailed and thorough assessment can provide added reassurance and peace of mind. Our advanced eye examinations allow us to fully understand the health of your eyes and create a bespoke management plan for maintaining excellent eye care, health, and vision. Learn more about the latest Optomap technology we use at S.W.Cotton.
Advanced Examinations
While a standard eye examination covers the essential tests to assess eye and vision health, we understand that a more detailed and thorough assessment can provide added reassurance and peace of mind. Our advanced eye examinations allow us to fully understand the health of your eyes and create a bespoke management plan for maintaining excellent eye care, health, and vision. Learn more about the latest Optomap technology we use at S.W.Cotton.
QUESTIONS?
Discover exceptional eye care at S.W. Cotton, your trusted local optometrist since 1982. Our family-run business offers a wide range of designer frames and contact lenses, backed by over 35 years of experience. Serving both NHS and private patients, we provide personalised, professional service at our two convenient Stoke-on-Trent locations. Call us today at 01782 782 385 to book your appointment!